Amsterdam, Netherlands
Internship Explorer
Internship Explorer
Are you eager to gain hands-on experience at one of the world’s leading technology brands? Do you want to actively contribute to both marketing performance and commercial growth of products used by millions, such as smartphones, wearables and ecosystem solutions? Within Samsung’s Mobile Division in the Benelux, we offer a working internship that combines Marketing and Business Development. This role is a true hybrid: approximately split between performance-driven marketing execution and commercially oriented growth initiatives. You will be fully embedded in the team and collaborate with local teams, European HQ and Global HQ in Suwon. This is not a research-only internship. You will actively contribute to ongoing marketing and business initiatives with measurable impact. If you are proactive, analytical and ready to take ownership, this is your opportunity. What Will You Do? Your journey within Samsung’s Mobile Division will be a dynamic learning experience positioned at the intersection of Marketing and Business Development. You will operate in a fast-moving environment where brand performance and commercial growth go hand in hand. You will be continuously exposed to communication flows from Global HQ, European HQ and local Benelux teams. While no two days are the same, your responsibilities will be divided across two core pillars: * Marketing Performance & Brand Governance – You translate performance insights into concrete actions that drive Mobile results, while safeguarding Brand VI compliance and aligning with Suwon requirements to ensure consistency and timely execution. * AI & Innovation Support – Samsung continuously pilots new technologies. You will support AI initiatives within the marketing organization, helping test, evaluate and improve innovative solutions that can enhance performance and efficiency. * Content & Communication (Samsung & You) – You will contribute to Samsung & You content initiatives and support broader communication flows. Clear and consistent messaging across teams is essential in a fast-moving Mobile environment. * Strategic Growth Initiatives – Mobile growth goes beyond campaigns. You will support commercial initiatives such as Trade-In, Samsung Care+, Ecosystem sales and Samsung Health. This includes assisting in business case development, tracking milestones and monitoring progress. * Market & Competitor Analysis – The Mobile market is highly competitive. You will monitor market trends, competitor movements and consumer behavior to identify opportunities based on data-driven insights. * Cross-Functional Business Support – You will support local sales teams as well as European and Global HQ with roll-outs, presentations and performance data. This gives you exposure to how strategy translates into measurable commercial impact. This internship will give you firsthand experience in how a global Mobile organization balances brand consistency, innovation and commercial performance in a highly competitive market.
