Paris, France
Internship Explorer
Internship Explorer
The Performance Marketing Intern will be responsible for implementing and optimizing Paid Media campaigns across various platforms internationally to drive qualified traffic & generate revenue. You will work closely with the Performance Marketing team as well as the Marketing Analytics team and the Influence Team. What you will do 👜 * Performance Marketing Support : + Day-to-day management and optimization of digital ad campaigns on: o Search/Pmax/Shopping: Google Ads o Social: Meta, TikTok, Pinterest o Display: Criteo, Meta * Keeping track of performance metrics (CPC, CPM, CTR, ROAS) and spotting trends/ways to make things better. * Helping out with keyword research, ad copy writing, making landing pages better, and targeting the right audiences. * Putting together campaign performance reports to evaluate creative performances, ad copy performances, media channels performances. * Scale UGC content on Performance Marketing Channels by implementing weekly and monthly UGC content on channels and working closely with the Influence team to report on performances. * Participate in elaborating performance marketing media plans working closely to 360 marketing campaign team. * Participate in elaborating template for reporting working closely with the Growth Analyst to inform on data driven decisions to drive GMV and New Buyers. * Research digital marketing trends, benchmark creative performance, complete skill-building projects, receive mentorship and feedback, and document learnings to share with the team.
