Milano, Italy
Internship Explorer
Internship Explorer
You will join the CRM & Clienteling team supporting the execution of DoDo’s client‑centric strategies. This role offers exposure to CRM analytics, clienteling processes, newsletter operations, and cross-functional coordination with brand, commercial teams and external partners. In this strategic role, you will be responsible for: 1. Tracking, Monitoring & Reporting * Support regular monitoring of CRM KPIs, segmentation performance, and clienteling activity. * Assist in consolidating weekly and monthly reports and extracting insights to support decision‑making. * Contribute to the analysis of campaign results, CRM KPIs, and actionable takeaways for key markets. 2. One to One/One To Many Calendar & Content Coordination * Support the management of the O2O/O2M calendar, ensuring timely preparation and alignment of materials. * Coordinate with external agencies and suppliers for asset delivery, layout checks, translations, and approvals. * Gather and consolidate feedback from internal stakeholders to refine future communications. 3. Presentation & Slide Creation * Assist in building high-quality, brand‑aligned presentations for internal meetings, reporting sessions, and management updates. * Help transform data and qualitative inputs into clear, visual, and strategic storytelling. 4. Salesforce Clienteling App Support * Support the daily management of the Salesforce clienteling app, used by retail teams to drive personalized client interactions. * Assist with: + Data checks, contact updates, and accuracy controls. + Monitoring clienteling KPIs tracked through the Salesforce environment. + Uploading or validating clienteling assets (scripts, actions, templates). + Collecting store feedback on usability, performance, and needed improvements. * Collaborate with the retail teams to ensure proper adoption across stores and alignment with global guidelines. * Help troubleshoot operational issues by liaising with internal stakeholders and external partners when needed. What would you learn * How a luxury brand designs and executes CRM and clienteling strategies. * Hands‑on experience with Salesforce‑based clienteling tools and CRM reporting. * Cross-functional collaboration with Brand, Retail, E‑commerce, and agencies. * Effective communication through clear data visualization and storytelling. * Best practices in newsletter operations, content coordination, and clienteling strategies
